How many of you have been affected by heart attack, stroke, or other cardiovascular complications? Do you know someone who has had a heart attack, stroke, or worse – lost their life because of an undetected heart condition?
At Cre8MDI we have been affected by heart disease, both personally and through family members’ experiences. Heart disease is the leading cause of death in America and stroke, another cardiovascular disease (CVD), fourth on the list. Both are preventable through changes in diet and lifestyle and or medications, but most people do not even know when they are at risk. Knowing is half the battle.
Our non-invasive device, once completed will determine the stiffness of your arteries, thereby telling you your risk before you have any symptoms. It measures the condition of your arteries with sensor technology by using Pulse Wave Velocity (PWV). A stiff artery means that the heart must work overtime to maintain the circulation of nutrients and blood flow to the rest of the body. When blood doesn’t reach the brain, a stroke occurs. When the heart is over-worked; it results in a heart attack.
Currently patients rely on blood pressure to tell them if they may have a cardiovascular disease, however this is not the most accurate way to determine your risk. You must account for hereditary factors, lifestyle choices (what you eat, how much you exercise), environmental components, and stress. Blood pressure can go up or down, but never tells us the condition of your arteries. Once a symptom occurs or risk factor is identified patients then undergo costly tests like MRIs and EKGs. These tests can be avoided or minimized if the condition of patients’ arteries begin being monitored sooner and more simply – like at their primary care physician’s office.
Our hope is that one day our device will be in every PCP’s office so patients can be best informed of their risk for CVD. Then they can make the necessary dietary and lifestyle changes before it’s too late.